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01 — For Business Owners

Stop paying someone’s cousin. Get verified the honest way.

Mafi Wasta is Lebanon’s first wasta-free directory where every review is tied to a real receipt and every business is identity-checked. Claim your listing, pass the 3-step KYC, and let documented customers do the convincing — not your network.

Free tier stays free forever. No commission on transactions. No pay-to-play ranking boosts — banned by policy since 2021.

02 — The Receipts

  • 38,200+Verified Lebanese businesses listed
  • 612,000+Transaction-coded reviews processed
  • −41%Wasta-based hiring incidents (AUB, 2024)
  • 2023UK Lebanon Tech Hub · Startup of the Year

03 — Onboarding

Three steps. Then you’re verified.

We built the KYC to be thorough enough to mean something and short enough to finish before lunch. Most owners complete it in under 48 hours; the median is 31.

  1. 01

    Submit your commercial circular

    Upload your Lebanese commercial registration (السجل التجاري) and a government-issued ID. Our team cross-checks both against the Ministry of Finance registry within four working hours.

  2. 02

    Pass the on-site photo check

    A field verifier visits your storefront or office to capture a single documentary photograph — no styling, no filters. This anchors your listing to a real Lebanese address.

  3. 03

    Activate your review pipeline

    We generate your unique transaction-code stamp. Print it, embed it in receipts, or text it to customers after each sale — every code maps to one verified review.

12,400+ Lebanese businesses have already cleared the process. Average wait between submission and the green checkmark: 31 hours.

04 — Pricing

Pick the tier that matches how much you sweat every review.

Three transparent plans. The Free tier is genuinely free — no card, no trial clock, no “contact sales”. Premium adds horsepower but never buys ranking weight.

Free

LBP0/forever

For the owner just getting organised.

  • Verified business profile (post-KYC)
  • Up to 40 transaction-coded reviews / month
  • Public response to every review
  • Standard search placement
  • Bilingual AI moderation (AR · FR · EN)
Start Free →

Premium Verified

LBP740,000/month

For chains and high-volume service businesses.

  • Multi-branch listings (up to 12 locations)
  • API access to your review stream and transaction codes
  • Dedicated account manager in Mar Mikhael
  • Quarterly benchmark report vs. your category peers
  • Priority on-site verification, 24-hour SLA
Talk to the team →

No plan, at any price, can purchase a higher rank. Sponsorships and pay-to-play boosts have been explicitly banned since 2021 — verified reviews, response rate, and tenure carry equal weight.

A wall of pinned receipts and review slips outside a Beirut storefront, photographed in warm afternoon light.
Field photograph · Mar Mikhael, January 2026

05 — Evidence

Independently measured, not self-reported.

A 2024 study by the American University of Beirut, commissioned independently of Mafi Wasta, tracked 1,840 partner businesses across Mount Lebanon, Beirut, North, South, Bekaa, and Baalbek-Hermel for eighteen months.

−41%drop in reported wasta-based hiring incidents among partner businesses.

The same study noted a 2.8× rise in first-time customers citing “found you on Mafi Wasta” as their reason for walking in — a shift away from the cousin-led referral economy we were founded to disrupt.

Read the methodology →

06 — Day One

What you actually get on day one.

No theoretical dashboards. No vanity charts. These are the concrete things an owner touches the morning after their green checkmark goes live.

i.

Documented reviews, not vibes

Every star and every word is tied to a unique transaction code issued at point of sale. Fake reviews dropped 94% in our first nine months — they simply stop making sense to post.

ii.

The “Responsive” badge

Reply to 90%+ of your reviews and you earn a public green badge. Right now 1,180 listings hold it — a small club that signals “this owner actually reads what you write”.

iii.

Dispute support, human-moderated

Flag a review and a real moderator in Beirut picks it up within four hours. Arabic, French, and English are all monitored by the same trilingual team — no offshore triage queue.

iv.

Monthly insights, operator-grade

One email a month. Sentiment shift, response-time trend, top three keywords in your reviews, and the category benchmark you’re being measured against. No upsell deck attached.

Claim Your Free Listing →

Or browse the directory first — see exactly how a verified listing reads.